Cancellation Policy

Our Commitment to Flexibility

At Auto Shop Digital, Foundation starts with a six-month initial engagement — enough time to build your website, establish your local SEO foundation, and collect meaningful data. After all six initial payments, your service continues month-to-month with no long-term lock-in. You can cancel at any time after the initial term with 30 days' written notice and no cancellation fees.

How to Cancel Your Service

Canceling your service is simple and straightforward. Follow these steps:

90-Day Performance Commitment

Foundation includes a 90-day performance commitment. The first 90 days cover research, implementation, launch and initial performance milestones. If we don't improve your agreed visibility metrics within that period, we continue working without a management fee until we do. Website build costs, ad spend and third-party charges are excluded.

The 90-day performance commitment is not the same as the contractual term. The six-month initial engagement provides time for the program to build measurable and compounding visibility. The specific eligibility criteria, exclusions, remedy and duration of the performance commitment are documented in your service agreement.

What Happens After Cancellation

Service Continuation

During the 30-day notice period, we will continue providing full service as outlined in your service agreement. This includes ongoing SEO work, Google Business Profile management, ad campaign management, reporting, and support.

Access and Ownership

Upon cancellation:

• Your Content: You retain full ownership of all content created specifically for your business (blog posts, ad copy, website content)
• Platform Access: You maintain ownership and control of your website, Google Business Profile, Google Ads account, and all other platforms
• Data Export: We will provide exports of any data, reports, or analytics you request within 30 days of cancellation
• Account Credentials: We will transfer or remove our access to your platforms as requested

Transition Assistance

We want your transition to be as smooth as possible. We offer the following transition assistance at no additional charge:

• Documentation of current SEO strategies and implementations
• Export of keyword research, rankings, and performance data
• Transfer of Google Business Profile management access
• Transfer of Google Ads account ownership (if applicable)
• One transition call to answer questions and provide guidance

Final Billing

Your final bill will cover the 30-day notice period. After your final payment, no further charges will be made to your payment method. We will send a final invoice and receipt for your records.

Pause Service (Alternative to Cancellation)

If you need to temporarily pause service due to seasonal business changes, financial constraints, or other reasons, we offer a service pause option as an alternative to full cancellation.

How Service Pause Works

• Duration: Pause service for 1-3 months
• Billing: No charges during pause period
• Reactivation: Resume service at any time with 7 days' notice
• Retention: Your account, data, and settings remain intact
• Limitations: Maximum of two pause periods per year

To request a service pause, email daniel@autoshopdigital.com with your desired pause start and end dates.

Cancellation by Auto Shop Digital

While we strive to maintain long-term relationships with all clients, we reserve the right to cancel service in the following circumstances:

Immediate Termination

We may immediately terminate service without refund if:

• Payment is more than 30 days overdue after multiple collection attempts
• You violate our Terms of Service or engage in fraudulent activity
• Your business operations violate Google's policies or applicable laws
• You engage in abusive, threatening, or harassing behavior toward our team
• Providing service becomes illegal or impractical

Termination with Notice

We may terminate service with 30 days' notice if:

• You consistently fail to provide necessary access, information, or cooperation
• Your business model or practices change in ways that conflict with our values
• We discontinue the specific service tier or offering you're using

In cases of termination with notice, we will provide 30 days of continued service and a smooth offboarding.

Frequently Asked Questions

Can I cancel immediately without the 30-day notice?

The 30-day notice period is required to ensure a smooth transition and proper offboarding. If you have concerns about service delivery during the initial term, contact your account manager to discuss options under the performance commitment.

Will I lose my Google rankings if I cancel?

SEO is an ongoing process. Rankings may decline over time without continued optimization and maintenance. We recommend having a transition plan in place before canceling to maintain your search visibility.

What happens to my Google Ads account?

If we manage your Google Ads account, we will transfer ownership back to you or remove our access as requested. Your campaigns, ad history, and account data remain yours.

Can I re-activate my account later?

Yes. If you cancel and later decide to return, we welcome you back. Pricing may have changed since your cancellation. Contact us to discuss reactivation.

Do you offer prorated refunds for partial months?

No. Services are billed monthly in advance, and we do not offer prorated refunds for partial months (except in cases where we terminate service with notice).

Contact Us About Cancellation

Before you cancel, we'd love to hear from you. Many issues can be resolved through a conversation. If you're considering cancellation due to:

• Budget concerns: Ask about pausing service or adjusting your engagement scope
• Performance concerns: Schedule a strategy call to review and optimize your campaign
• Communication issues: Let us know how we can improve our service
• Changing needs: We may be able to adjust your service scope